direct to consumer (d2c)

sell everywhere

overview

Sell your products everywhere and still avoid channel conflict.

When selling into large partner and reseller channels, onboarding new products and updating existing product information can be a daunting task.  Most brand owners are forced to contact hundreds, if not thousands of resellers with new specs and content every time a new product comes to market.  What if you could make a change in one place and everyone selling your product had everything they needed in a split second?  What if you could sell direct to consumer while still avoiding channel conflict?

Included in every subscription to EBIZPLATFORM is our easy to use distributed and direct to consumer commerce (D2C) engine.  With a few clicks simple tags can be created and placed on any website.  From there, resellers can present your products perfectly and post new orders either to their existing shopping cart or to a universal cart, which we provide.  In addition, create your own direct to consumer channel by using our product information as a service tools in conjunction with mainstream content management systems such as WordPress, or create a completely customized solution from the ground up using our MACH Architecture and Ecommerce API.

Partner Friendly

Sell direct to consumers while preserving your channel partner relationships.

Depending on the type of product you sell, product types and templates can be selected in the platform to integrate directly into existing websites with a simple cut and paste action.  Even websites running on platforms such as WordPress can be instantly transformed into content rich, highly functional selling machines – perfect for both reseller partners and a direct to consumer strategy.  Make a change to your product data and all channels have it in real-time.

  • Syndicated Product Information

    Selling large product lines that have many features, attributes or specific fitment requires a smart selling engine to guide the user.  Reduce returns and improve brand satisfaction by guiding customers to the right product using simple tags that can be implemented anywhere.

    See Examples

  • Avoid Channel Conflict

    Get all the benefits of selling direct to consumer without alienating your traditional reseller partners by offering them simple tools to resell your products without cumbersome technology or expertise.   They can post orders to their existing shopping cart or to our universal cart to create a seamless drop ship experience without the hassle.

  • Go Consumer Direct

    Leverage the power of our distributed commerce engine to syndicate product content directly into existing websites and platforms, or create something unique and innovative for your direct to consumer channel using our product information API enabling your product information as a service.

In addition to product line configurators and parts lists, full catalogs and personalized products (ex. monogramming) can also be provided to resellers and partners through the distributed ecommerce engine.

An all-in-one ebusiness solution

Watch our video about how EBIZPLATFORM gives you everything you need to execute a robust ecommerce strategy, including:

There’s simply nothing else on the market like EBIZPLATFORM.

customer stories
Whoever gets their product information to market first gets the sale!
The people of EBIZPLATFORM have been instrumental getting new data to the marketplace in a complete format as fast as possible!
Jons van Dooren - VP Marketing and Sales - Intro Tech Automotive